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HYDRATING NEW FORMAT THAT DEVELOPS IN JUST 3 HOURS! APPLY & GLOW IN JUST 3 HOURS
The latest addition to our tropically scented Purity range, this clear and lightweight gel-to-water formula develops into a natural, golden tan in just 3 hours. With no need to rinse off, this refreshing, non-sticky and fast-absorbing gel provides up to 72hrs hydration, for a longer lasting and more even tan. Apply with our Luxe Applicator Mitt for best results.
NEW uplifting tropical scent
Result: A natural-looking medium golden glow
Our most hydrating tan yet with up to 72 hours hydration
NO rinse, NO streaks, NO transfer & NO tell tale smell
Ultra-lightweight water-based gel that transforms into clear water upon skin contact
Allows tan to remain radiant and appear fresher longer
Infused with uplifting green mandarin water and tropical hibiscus flower extract
Infused with natural skincare actives and hyaluronic acid to plump, regenerate & protect the skin
Clear, lightweight & easy-to-apply with a light sheen to guide appliction
Vegan-friendly and made with 100% natural tanning actives
Tried and Tested *
- 94% of women agreed that their skin feels instantly hydrated after using Purity Water Gel.
*Tested on 130 women over a 4 week user trial.
How to apply Golden Rules for the Perfect Sunless Tan Step 1: Exfoliate 24 hours prior to use. Moisturise dry areas including hands, elbows, knees, ankles, feet and any light hair. Step 2: For best results, apply to skin using our Tan Applicator Mitt in upward circular motions, ensuring all areas are covered. Finally, lightly glide the excess gel on your Mitt over hands and feet. The product gives a light gleam to guide your application and ensure no missed patches. Step 3: Wait until touch dry before getting dressed. No need to rinse off. You will see a glow after 3 hours, but before getting skin wet, allow 8 hours for your natural looking tan to fully develop. Step 4: To prolong and maintain your tan, moisturise daily, exfoliate regularly and reapply as required.